--- title: Mercaux Blog | Domenico Antonucci description: Stay updated with Mercaux’s latest blog posts on retail technology, clienteling, in-store digital transformation, and product launches. Explore insights, innovations, and success stories shaping the future of retail. --- [![mercaux-logo-landscape-1](https://blog.mercaux.com/hs-fs/hubfs/mercaux-logo-landscape-1.png?width=1076&height=377&name=mercaux-logo-landscape-1.png "mercaux-logo-landscape-1")](http://www.mercaux.com) - [Solutions](https://mercaux.com/) - [Customers](https://mercaux.com/customers.html) - [About Us](https://mercaux.com/about_us.html) - [Request Demo](https://mercaux.com/index.html#demo) - [![River Island Press Release 3](https://blog.mercaux.com/hubfs/River%20Island%20Press%20Release%203.png "River Island Press Release 3")](https://blog.mercaux.com/next-gen-pos-launch) ## New: Customer Announcement   [Learn More](https://blog.mercaux.com/river-island-partners-with-mercaux-rfid-checkout) ### Topics - Select a Topic ### Subscribe Now ![Picture of Domenico Antonucci](https://blog.mercaux.com/hubfs/1650982234420.jpeg) # Domenico Antonucci [![](https://blog.mercaux.com/hubfs/AS%20%26%20DFR%20%E2%80%A2%20Blog%20Header.png)](https://blog.mercaux.com/stop-walking-away-from-your-sales-key-friction-areas) **December 6, 2023** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [Stop Walking Away From Your Sales: Reducing Friction in Key Areas of the Store](https://blog.mercaux.com/stop-walking-away-from-your-sales-key-friction-areas) By [Domenico Antonucci](https://blog.mercaux.com/author/domenico-antonucci) Retailers are investing fortunes in their supply chain, inventory management, allocation and replenishment, all to have the right stock, in the right shop, on the right day. But are they... [Continue Reading](https://blog.mercaux.com/stop-walking-away-from-your-sales-key-friction-areas) [![](https://blog.mercaux.com/hubfs/Assisted%20Selling%20Blog%20Header.png)](https://blog.mercaux.com/assisted-selling-bringing-your-staff-a-game) **June 20, 2023** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [Assisted Selling: Bringing Your Sales ‘A-Game’ In Times of Shrinking Wallets](https://blog.mercaux.com/assisted-selling-bringing-your-staff-a-game) By [Domenico Antonucci](https://blog.mercaux.com/author/domenico-antonucci) An EY survey (May '23) shows that 62% of UK Consumers are 'extremely concerned’ by the cost-of-living squeeze. Not only that, but it is making them think hard about where they shop,... [Continue Reading](https://blog.mercaux.com/assisted-selling-bringing-your-staff-a-game) [![](https://blog.mercaux.com/hubfs/Top%203%20Questions%20v3%20(1).png)](https://blog.mercaux.com/most-important-retail-investment-questions-2023) **June 8, 2023** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [Most important retail investment questions of 2023: How much, how soon, and how sure?](https://blog.mercaux.com/most-important-retail-investment-questions-2023) By [Domenico Antonucci](https://blog.mercaux.com/author/domenico-antonucci) In the fast-paced world of retail, where making strategic investments in IT solutions is crucial for staying competitive and driving growth, no project ever starts without a clear view of... [Continue Reading](https://blog.mercaux.com/most-important-retail-investment-questions-2023) - [PREVIOUS](https://blog.mercaux.com/author/domenico-antonucci/page/0) - [NEXT](https://blog.mercaux.com/author/domenico-antonucci/page/0) ![mercaux-logo-white](https://blog.mercaux.com/hubfs/Logos/new%20Mercaux%20logo/mercaux-logo-white.svg "mercaux-logo-white") At Mercaux, we believe the successful retailers of tomorrow are those that embrace in-store technology today. Our mission is to enable retailers to transform the customer shopping experience by bringing the benefits of digital into physical stores. 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