Mercaux Continues Expansion with Senior Appointments into European and USA Sales Teams

By Mercaux
January 30, 2023


Mercaux, the platform transforming Legacy POS into a suite of composable ‘Points Of Service’ solutions that supports a customer’s in-store path-to-purchase, from product discovery and personalisation through to checkout, are pleased to announce the appointment of two new senior members to the international sales team.

Domenico Antonucci joins Mercaux with over 25 years’ experience in the fashion & lifestyle retail vertical, most recently as Sales Manager for UK Ireland at Scandit, where he worked with retailers like River Island, DCK Jewellery, Estée Lauder and EE. Domenico has worked on all areas of the retail supply chain and will utilise his experience to help retailers maximise their store sales using Mercaux’s Next Gen POS and wider suite of solutions.

Lewis Fike comes to Mercaux with over 10 years of experience in the retail SaaS space, most recently as Vice President of Sales for True Fit (Virtual Fitting Solutions), where he was responsible for The Americas, Australia and New Zealand for the last 3+ years. Lewis joins Mercaux to grow and find continued success with retail partners in the Americas while leveraging his background across digital marketing, ID resolution and Retail Strategies.

The new members of the team will continue to work with retailers to give them opportunity to future-proof their business by deploying best-in-class composable architectures to bring a better in-store experience, and deliver additional business benefits with speed and agility through Mercaux’s Self-Service, Assisted-Service and Checkout-as-a-Service solutions. 

Commenting on the appointment, Shaun Britton, VP Sales EMEA said:

“As we continue to work in a rapidly changing macroeconomic landscape, it has never been more vital for retailers to ensure their digital transformation strategy is in place, and that they have the tools to support the latest service models. We are delighted to have Domenico and Lewis join the team, with whom we will continue to expand our global reach.”

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