Mercaux strengthens Iberian presence with appointment of Strategic Sales Advisor

By Mercaux
June 28, 2023


Mercauxthe Omnichannel Store Platform empowering retailers to deliver exceptional shopping experiences both in-store and remotely, are pleased to announce a senior appointment to the international sales team. Joan López Graupera, a telecommunications engineer from Barcelona with an expansive international sales background in the retail software industry, joins Mercaux as a Strategic Sales Advisor. 

This appointment is a crucial step in Mercaux's continued expansion in the Iberian market. Joan López Graupera is a dynamic leader whose recruitment aligns perfectly with the company's growth objectives for Spain and Portugal. His track record of success, including key roles at industry heavyweights such as Mirakl, Oracle, and IBM, positions him as a valuable asset to the Mercaux team. Leveraging his extensive expertise in digital transformation, customer experience, and omnichannel commerce platforms, Joan López Graupera will be instrumental in driving growth for Mercaux in the Iberian region.

In his new role at Mercaux, Joan López Graupera responsibilities will span sales representation, deal negotiation, go-to-market strategy and relationship management. He will work collaboratively with internal teams to understand the Iberian retail market landscape, identify strategic opportunities, and launch new projects in the region.

On joining the company, Joan López Graupera commented:

"This is a fantastic time to join Mercaux, a company that is at the forefront of the digital transformation in retail. Retailers must embrace a digital strategy to meet evolving customer demands, and Mercaux is perfectly positioned to guide them through this process with its suite of Platform solutions. I'm excited to be part of this journey and look forward to contributing to Mercaux's growth in the digitally mature Iberian retail market. With forward-thinking companies like Tendam Group already reaping the benefits of our solution, I foresee an exciting trajectory ahead."

The addition of a new member to the team will strengthen Mercaux in pursuing in their mission of future-proofing retail with best-in-class composable architectures to bring a better in-store experience, and deliver additional business benefits with speed and agility through Mercaux’s Self-Service, Assisted-Service and Checkout-as-a-Service solutions.

Mercaux is a certified member of the MACH Alliance - an independent organisation on a mission to future proof enterprise technology and to propel current and future digital experiences with open and connected enterprise tech. It aims to guide and show the business advantage of open tech ecosystems that are Microservices based, API-first, Cloud-native and Headless.


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