French Connection has partnered with Mercaux to digitalise every store across their UK estate as part of their 'Digital Connect' project. Digital connect was launched with the following objectives:

• Empower sales people with product knowledge & styling tools to provide premium customer service
• Increase store sales via uplift in basket size and conversion
• Bring omnichannel capabilities in-store, placing online orders directly from the shop floor
• Streamline & simplify communications between HQ and stores

We visited French Connection's state-of-the-art Duke Street concept store and studio, where we interviewed Ben Slater, a Store Manager at French Connection. Watch this two-minute video to discover how Mercaux has transformed the customer experience at French Connection, as well as bringing a sales uplift to stores: 

If you are interested in learning more about Mercaux and would like to arrange a demo, please contact us.