--- title: Mercaux joins the MACH Alliance description: Mercaux joins the MACH Alliance - an independent organisation on a mission to future proof enterprise technology image: https://blog.mercaux.com/hubfs/MACH%20Alliance%20Banner.png --- [![mercaux-logo-landscape-1](https://blog.mercaux.com/hs-fs/hubfs/mercaux-logo-landscape-1.png?width=1076&height=377&name=mercaux-logo-landscape-1.png "mercaux-logo-landscape-1")](http://www.mercaux.com) - [Solutions](https://mercaux.com/) - [Customers](https://mercaux.com/customers.html) - [About Us](https://mercaux.com/about_us.html) - [Request Demo](https://mercaux.com/index.html#demo) ![End-to-End Store CX Platform](https://blog.mercaux.com/hubfs/MACH%20Alliance%20Banner.png) ## Mercaux joins the MACH Alliance By [Mercaux](https://blog.mercaux.com/author/mercaux) **May 17, 2022** ![](https://blog.mercaux.com/hs-fs/hubfs/Logos/new%20Mercaux%20logo/mercaux-logo-square.png?height=150&name=mercaux-logo-square.png) ###### Mercaux - [Tweet](https://twitter.com/share) Mercaux, the Next Generation Composable In-Store Experience, Universal Basket and Checkout Platform, was today announced as the newest member to join the [MACH Alliance](https://machalliance.org/), an independent organisation on a mission to future proof enterprise technology and to propel current and future digital experiences with open and connected enterprise tech. The acceptance of Mercaux into the alliance was completed after a thorough business and technical due diligence of Mercaux’s platform to ensure that MACH philosophies, principles and architectures were adhered to. - MACH (**M**icroservices based, **A**PI-first, **C**loud-native SaaS and **H**eadless) Alliance is a trusted, independent business and tech advisor to help identify vendors & integrators that embrace MACH philosophies and offer MACH-certified services - MACH members champion a software ecosystem that provides a flexible, truly open and future-proof architecture - By using legacy monolithic technology platforms organisations run the risk of locking themselves into a set of limited capabilities that are pending upgrades in a next release or in the backlog of a roadmap When it comes to legacy monolithic technologies, retailers have traditionally come to expect long integration and onboarding periods, a large hardware footprint, high cost of ownership and lengthy upgrade and release cycles. With customer expectations changing quickly, retailers have found it hard to respond to new service models in a timely manner. By the time the functionality is eventually implemented, it is already out of date. Acting slowly to changing customer demands no longer seems a viable option. Having API-first composable architectures allows retailers to be fluid and flexible in their approach by introducing new functionality at incredible speed.  Speaking of the announcement, Olga Kotsur, Co-founder & CEO of Mercaux, commented, “We are delighted to be joining the MACH Alliance who have a shared vision for delivering a connected and frictionless retail experience for the customer. Unlike other in-store technology providers, we have always championed MACH principles in every solution we bring to the market for the agility, flexibility and speed it gives to retailers. We very much look forward to working with the other members of the MACH Alliance in our joint mission to future-proof retail for the ever-changing demands of the customer, today and always.” Sonja Keerl, President of the MACH Alliance commented, “We are delighted to be welcoming Mercaux to the Alliance. As the lines between online and offline become increasingly blurred for the consumer, we are excited to have Mercaux’s in-store decomposed platform join the global MACH certified offering.” View this short launch video to learn more about the MACH Alliance:       - [Tweet](https://twitter.com/share) [Previous Post](https://blog.mercaux.com/retail-technology-show-review-2022) [Next Post](https://blog.mercaux.com/mercaux-partners-with-commercetools) ### Subscribe Now ![mercaux-logo-white](https://blog.mercaux.com/hubfs/Logos/new%20Mercaux%20logo/mercaux-logo-white.svg "mercaux-logo-white") At Mercaux, we believe the successful retailers of tomorrow are those that embrace in-store technology today. Our mission is to enable retailers to transform the customer shopping experience by bringing the benefits of digital into physical stores. 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