--- title: Mercaux Blog | RETAIL TRANSFORMATION (4) description: RETAIL TRANSFORMATION | Stay updated with Mercaux’s latest blog posts on retail technology, clienteling, in-store digital transformation, and product launches. Explore insights, innovations, and success stories shaping the future of retail. (4) --- [![mercaux-logo-landscape-1](https://blog.mercaux.com/hs-fs/hubfs/mercaux-logo-landscape-1.png?width=1076&height=377&name=mercaux-logo-landscape-1.png "mercaux-logo-landscape-1")](http://www.mercaux.com) - [Solutions](https://mercaux.com/) - [Customers](https://mercaux.com/customers.html) - [About Us](https://mercaux.com/about_us.html) - [Request Demo](https://mercaux.com/index.html#demo) - [![River Island Press Release 3](https://blog.mercaux.com/hubfs/River%20Island%20Press%20Release%203.png "River Island Press Release 3")](https://blog.mercaux.com/next-gen-pos-launch) ## New: Customer Announcement   [Learn More](https://blog.mercaux.com/river-island-partners-with-mercaux-rfid-checkout) ### Topics - Select a Topic ### Subscribe Now [![](https://blog.mercaux.com/hubfs/ROI-post-header_3000-1.jpeg)](https://blog.mercaux.com/how-do-you-measure-the-success-of-instore-digital-technology) **December 1, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [How Do You Measure the Success of Digital Technology In-Store?](https://blog.mercaux.com/how-do-you-measure-the-success-of-instore-digital-technology) By [Erika Kirichenko](https://blog.mercaux.com/author/erika-kirichenko) Building a digital transformation roadmap is high on the agenda of many retail executives. In fact, McKinsey highlighted 'digital' amongst 5 critical areas of focus in their latest study... [Continue Reading](https://blog.mercaux.com/how-do-you-measure-the-success-of-instore-digital-technology) [![](https://blog.mercaux.com/hubfs/SAP-header-image.jpeg)](https://blog.mercaux.com/ways-to-make-your-email-marketing-stand-out-this-holiday-season) **November 24, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [5 Ways to Make Your Email Marketing Stand Out this Holiday Season](https://blog.mercaux.com/ways-to-make-your-email-marketing-stand-out-this-holiday-season) By [Mercaux](https://blog.mercaux.com/author/mercaux) In a survey we conducted last week, 33% of the 1,500 respondents said they don't feel comfortable returning to stores yet. Acknowledging this, how can retailers connect with stay-at-home... [Continue Reading](https://blog.mercaux.com/ways-to-make-your-email-marketing-stand-out-this-holiday-season) [![](https://blog.mercaux.com/hubfs/4.1%20Phone%20to%20sales%20assistant.png)](https://blog.mercaux.com/how-can-people-analytics-benefit-your-business) **November 5, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [How Can People Analytics Benefit Your Business?](https://blog.mercaux.com/how-can-people-analytics-benefit-your-business) By [Mercaux](https://blog.mercaux.com/author/mercaux) E-commerce platforms use data to track every step of the customer journey, but brick-and-mortar retail is lagging behind: the majority of retailers can measure footfall and sales data in... [Continue Reading](https://blog.mercaux.com/how-can-people-analytics-benefit-your-business) [![](https://blog.mercaux.com/hubfs/SAP%20Newsletter/remote%20selling%20devices-1-1.png)](https://blog.mercaux.com/what-is-clienteling) **October 28, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [What is Clienteling?](https://blog.mercaux.com/what-is-clienteling) By [Mercaux](https://blog.mercaux.com/author/mercaux) Being able to provide a highly personalised customer experience is quickly shifting from a competitive advantage to a minimum requirement across the retail industry. With this in mind,... [Continue Reading](https://blog.mercaux.com/what-is-clienteling) [![](https://blog.mercaux.com/hubfs/e-P%20Summit%20Blog%20Header%202.jpg)](https://blog.mercaux.com/ep-summit-2020-highlights) **October 23, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [e-P Summit 2020 Highlights](https://blog.mercaux.com/ep-summit-2020-highlights) By [Mercaux](https://blog.mercaux.com/author/mercaux) This week’s e-P Summit 2020 brought retail and tech leaders together from around the world for an ‘Innovation Reset’ discussion. With only a few days to go, new COVID-19 restrictions meant... [Continue Reading](https://blog.mercaux.com/ep-summit-2020-highlights) [![](https://blog.mercaux.com/hubfs/Header%20Brand%20Switching.png)](https://blog.mercaux.com/how-can-you-improve-customer-loyalty) **October 19, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [Brand Switching: How Can You Improve Customer Loyalty?](https://blog.mercaux.com/how-can-you-improve-customer-loyalty) By [Mercaux](https://blog.mercaux.com/author/mercaux) Economic uncertainty and ongoing travel restrictions are just two of the reasons why brand switching is on the up as consumers increasingly move away from their usual brands. To find... [Continue Reading](https://blog.mercaux.com/how-can-you-improve-customer-loyalty) [![](https://blog.mercaux.com/hubfs/1%20Header.jpg)](https://blog.mercaux.com/the-rise-of-remote-selling-in-retail) **October 9, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [The Rise of Remote Selling in Retail](https://blog.mercaux.com/the-rise-of-remote-selling-in-retail) By [Mercaux](https://blog.mercaux.com/author/mercaux) Four months after retailers opened their doors, anxieties about coronavirus continue to affect consumer confidence. In fact, in the survey we conducted as part of Mercaux’s The Rise of... [Continue Reading](https://blog.mercaux.com/the-rise-of-remote-selling-in-retail) [![](https://blog.mercaux.com/hs-fs/hubfs/London-retail-expo.jpg?width=2283&quality=high)](https://blog.mercaux.com/world-retail-congress-2020-highlights) **September 21, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [World Retail Congress 2020 Highlights](https://blog.mercaux.com/world-retail-congress-2020-highlights) By [Mercaux](https://blog.mercaux.com/author/mercaux) Last week, World Retail Congress brought tech and retail experts together from around the globe in their very first virtual conference. In a series of exciting interviews and panel... [Continue Reading](https://blog.mercaux.com/world-retail-congress-2020-highlights) [![](https://blog.mercaux.com/hubfs/Blog%20Header%203.png)](https://blog.mercaux.com/new-service-models-in-action) **July 20, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [New Service Models in action – how retailers are reinventing themselves](https://blog.mercaux.com/new-service-models-in-action) By [Anna Konstantinova](https://blog.mercaux.com/author/anna-konstantinova) We’ve spoken a lot on the “theory” of retailers operating post-lockdown, but how have retailers reacted in reality? Social distancing, limiting numbers in stores and hygiene measures are... [Continue Reading](https://blog.mercaux.com/new-service-models-in-action) [![](https://blog.mercaux.com/hubfs/collecting-in-store-data.jpg)](https://blog.mercaux.com/unlock-instore-data) **June 3, 2020** [RETAIL TRANSFORMATION](https://blog.mercaux.com/topic/retail-transformation) ##### [How to unlock the brick-and-mortar black box to become a data-driven retailer](https://blog.mercaux.com/unlock-instore-data) By [David Miller](https://blog.mercaux.com/author/david-miller) We’ve been supporting retailers during store closures over the past few months to consider how they plan on responding, recovering and reimagining the retail landscape post-crisis (see our... [Continue Reading](https://blog.mercaux.com/unlock-instore-data) - [PREVIOUS](https://blog.mercaux.com/tag/retail-transformation/page/3) - [NEXT](https://blog.mercaux.com/tag/retail-transformation/page/5) ![mercaux-logo-white](https://blog.mercaux.com/hubfs/Logos/new%20Mercaux%20logo/mercaux-logo-white.svg "mercaux-logo-white") At Mercaux, we believe the successful retailers of tomorrow are those that embrace in-store technology today. Our mission is to enable retailers to transform the customer shopping experience by bringing the benefits of digital into physical stores. 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